Within the history of Nike and Jordan Brand, Chicago most certainly
holds a special place — and with All-Star Weekend making a return to its
borders, the umbrella had no choice but to pull out all the stops.
Touting “By Chicago, For Chicago,” the imprint’s works stretch passed
renowned artists and designers with their 8×8 initiative while then
fleshing out a breadth of coveted staples such as the Air Jordan 1 in
its 1985 shape as well as a wealth of basketball signatures. With guest
appearances from notables such as Virgil Abloh, Lyrical Lemonade, and
Chance the Rapper’s non-profit, there’s a lot to look forward to, so
keep reading if you want the full scoop. Stay up to date on the latest
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Fresh off his runway show, it’s not the first time we’ve seen
Off-White’s forthcoming Air Jordan 5 — lying next to reimagined
tailoring and clean cuts at his Paris Fashion Week event, the pair was
dressed somewhat simply with incisions to its side profile. The
material, which was said to be difficult to work with, turned the
collaboration’s existence into a feat in and of itself.
With the mention of Chicago, it’s certain that a few names come to mind,
but in terms of hip-hop, it’s almost impossible to forget Chance The
Rapper, the native whose influence has done good for the community he
bears obvious love for. SocialWorks, the artist’s non-profit, holds that
as their mission, enabling the youth to learn about their passions and
then act on them. Its this selflessness that earned them an AJKO with
light blues along its overlays and a bright orange along the swoosh —
two of their color signatures.
Taking commercial spots nationally, Jordan Brand’s UNITE campaign has
slowly started to plant the seed since September, evening tasking inline
collaborators such as Westbrook to take further part. But for All-Star
Weekend, they have much more in store — one being a vibrant Air Jordan
10 in reinstatement of the “Wings” program. Colorful dots line the
accentuated heel pulls, with each corresponding to the piping find
elsewhere on the white leather constructions.