Include songs… The calling card of the indie performer (Our example: Only Girl Rihanna) It’s an ever changing landscape for any independent musician or label (or for the majors as an example) Cover songs have become crucial in the marketing plan of any savvy indie musician and here’s why… It was a few months ago we first heard of the band Pomplamoose doing their version in the Lady Gaga song telephone.
They had a massive ‘hit’ (or a great deal of ‘hits’… 7 million plus in fact) about youtube. While in one way they are flying the flag for any indie route Cheap Calgary Flames Jerseys , in another way what they are doing is obviously piggybacking on the millions of pounds that the key labels are spending creating the global demand for your song. (And quite right too!)
In any case, it must be part of the indie musician’s artillery thus to their
promotional plans online.
The issue for musicians is this… Finding a
currently popular song that is being currently searched for and tweeted is
significant, but it also has to be something that works like a calling card for
the band. When you first encounter a group or act, it does help to hear a song
you are already familiar with to hook you in Michael
Frolik Flames Jersey , but it has to be executed well. If it’s just
bad acoustic karaoke then the band might in addition save the energy.
It needs to be creative, unique and most importantly a showcase from the bands ‘sound’ whatever that might end up being. Pomplamoose, did this really well with the Lady Gaga Telephone cover, and I have seen other bands do this really well too. Our first bash at it was Rihanna’s ‘Only Girl Inside World’. We took the Rihanna song via high energy R&B dance track to a chilled out Mike Smith Flames Jersey , soulful singer songwriter arrangement.
You can check it out what we did to it here http:www.youtubewatch?v=eLIp-j_s4no
We have also tried out alternative cover versions too including Bruno mars “Grenade’ and Kings of Leon “Radioactive” you can check them all here. For me the Only girl (Rihanna) is the best example as that is the arrangement that we could alter essentially the most and showcase our own sound.
http:www.youtubeuserestheroconnor?feature=mhee
To further the benefit we
also thought we would give the song away as a free download, that can be
picked up here http:wwweerihannamp3
Cover songs are a crucial part of
today’s online music marketing, but it need not be seen as a ‘sell out’. It can
be almost as much of a creative challenge to reinterpret someone else’s song
(and to do it well) as its to write your own material via scratch. It requires
imagination and creativity to hear the way to make a song your own which is the
challenge. Of course the real crunch comes once if you do follow up with your
individual material that you not only continue to keep interest but at that
point really make a true fan out of a casual listener because of the quality of
the original material.
If you would like to keep up to date with our cover songs and first material, and get some free songs you’ll be able to sign up here
FREE SONG http:www.estheroconnorfreetrack.co
Anyway Troy Brouwer
Flames Jersey , hope these tips help any indie musician or music
marketers browsing about… Feel free to visit my website too and drop me a line
on there http:www.estheroconnor.
Esther O’Connor, Scottish singer- songwriter- entrepreneur. Described as
”David Geffen crossed with Stevie Nicks” by the UK’s Sunday Times newspaper,
Esther has to date released 2 solo albums on her own record label to outstanding
critical acclaim and support on BBC Radio 2 and on regional radio nationwide.
The Sunday Express (five stars) ***** It’s clear from the title track that you
are listening to something special…”
For a free song visit
http:www.estheroconnorfreetrack.co
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