From a lore potential the championship was overly chose the group to go into ICC and battle Arthas, you can not simply fight Arthas with a military because he will destroy all of the mooks and now he has the military, Tirion Fordring understanding this held the championship to choose the elite of the elite to help him shoot down Arthas.It's activision-blizzard.
Activision could have eliminated the blizzard part by now if the name didn't sell better than activision.Their Activision division brings in 2x the revenue that the Blizzard division does (993 mil vs. 461 mil last quarter). You underestimate the amount of knuckle draggers that adore Call of Duty.I've played both WoW and Destiny (two games affected by Acti.) I will tell you everything. . NOTHING CHANGED.IMO Blizzard has gotten lazy without Activision. In the late 90's early 00's they cared for their merchandise. I believe blizz just felt overly powerful regardless of activision and believe people will play with the game regardless. You never wanna blame for the company who had a big role in your childhood (Halo for Bungie and Warcraft/Starcraft/diablo to get Blizzard) however acti. Still has good games that people enjoy.
I really don't know if I'd point to buy gold wow classic eu some one important"thing", although clearly the Activision mix is one of the biggest ones. But I think you're correct in they became complacent and also forgot what made them so popular to start with.
The Wall